Writing
Methods, published.
We publish how we measure before we report what we found. The frameworks below are free to use, adapt and reproduce with attribution. They are more useful in a room than in a proposal.
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What actually fills a stadium
Research on African football attendance says facility experience, social belonging and organisational trust drive attendance — not competitive uncertainty. What that means for Ethiopian football, and two conclusions of my own it overturns.
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The Sports Asset Activation Framework
Score, plot, activate. A way for a city to decide which of its sports assets to move on this year, which to prepare for, and which to leave alone on purpose.
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